2007 Rate Card
Charles River Magazine is mailed directly to 17,000 homeowners in Boston's Western suburbs. Homes are individually selected from tax data bases mailing to the highest value homes in the market. Participating advertisers achieve total selected target market coverage, and are assured that all Charles River homeowners they reach can afford their products and services.
Publication Dates & Deadlines
|
Issue
|
Materials Due
|
Distributed
|
|
Winter
|
January 15
|
February 28
|
|
Spring
|
March 15
|
May 15
|
|
Summer
|
May 15
|
July 15
|
|
Early Autumn
|
July 15
|
September 15
|
|
Early Winter
|
September 15
|
November 15
|
General Display Rates
|
|
1x - 3x
|
4x
|
|
Full Page
|
3,820
|
2,800
|
|
2/3 Page
|
3,110
|
2,395
|
|
1/2 Page
|
2,400
|
1,847
|
|
1/3 Page
|
1,765
|
1,360
|
|
1/6 Page
|
910
|
700
|
Discount Display Rates
10% off General Display Rates for prepayment*
|
|
1x - 3x
|
4x
|
|
Front Cover
|
n/a
|
4,000
|
|
Back Cover
|
n/a
|
3,800
|
|
Inside Front Cover, Inside Back Cover, Page 1.
|
n/a
|
3,500
|
|
Full Page
|
3,200
|
2,500
|
|
2/3 Page
|
2,600
|
2,035
|
|
1/2 Page
|
2,040
|
1,570
|
|
1/3 Page
|
1,500
|
1,155
|
|
1/6 Page
|
775
|
595
|
*Prepayment discount allowed only when entire cost of ad space is paid on or before materials deadline.
All ad rates are for four color ad space with final digital files provided by advertiser.
Arrangements can be made for design and production of four color separations and color proofs for supplied photography.
Advertisers will be billed for any production costs at prevailing rates.
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